Monday, October 8, 2007, 8:55pm
Our agency receives its share of RFPs, and sometimes these requests stipulate that our proposal include layouts. Even if the project looks promising, we just say no.
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The AIGA strongly advises its members never to design on spec, and we know of no professional web agency that disregards that advice. Most potential clients who've initially requested that we submit designs along with our proposals understand our reasons for saying no. Those who insist on getting free designs anyway are simply advertising the fact that they would not be good clients to work for.